Every business will have a particular audience they wish to capture the attention of, regardless of the niche. Without a target market, how is the company supposed to stay afloat and make a profit? In order to achieve and sustain success, you must take a business-minded approach to your advertising efforts. A tried-and-tested method that doesn’t require the use of the Internet but that delivers quantifiable results is custom sticker printing. Let’s face it, most of us have the attention span of a gnat but with Gecko Sticker Signage’s custom stickers, colours, images and fonts can be used to put a message across!
Promote New Products/Services
Why not get into the habit of printing out new custom stickers each time you update the product inventory? This will alert your existing customer base and also capture the attention of potential customers who may be interested in what you are selling. Custom stickers that promote services and merchandise should feature images and a brief piece of information pertaining to the price, what the product/service is, etc.
Make Your Logo Known
Decide which logo you want to use to represent your business and remain consistent by publishing the logo on all of your custom stickers. This logo should be the same as the logo that is featured on your company website, vehicle and on the building premises. An eye-catching logo will be brightly coloured and have bold details, so keep this in mind. When people begin to recognise it, business success rates will soar.
Advertise Contact Details
What is the point in creating custom stickers if the people who look at them are unable to get in touch with you? The idea of these stickers is to compel people to become a customer and so, you should definitely list a contact number, email address and physical address on the sticker.